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MContent Collaborates With PwC for a First of Its Variety Cineverse Expertise – Press launch Bitcoin Information

PRESS RELEASE. DUBAI, UAE: MContent has introduced the arrival of the Cineverse to the world whereby they aspire to deliver Cinema to individuals anyplace, anytime – MContent and their launch was enabled as a consequence of a collaboration with PwC Center East rising know-how groups.

A high-end launch occasion was attended by notable friends at Palm Jumeirah Dubai the place MContent premiered their authentic co-productions titled “Ripple vs. SEC Saga” and “El Salvador vs. World Financial institution”. The Cinema premier nonetheless was completely different from the norm as individuals had been seen evident on the ocean sitting at a seashore sporting their digital actuality (VR) headsets engaged in an immersive Cineverse expertise.

Earlier in January 2022, the main UAE conglomerate, Gargash Group, had introduced a main funding in MContent, the world’s first tokenised content material ecosystem that goals to revolutionise the worldwide content material panorama. Designed to transform content material viewers into content material homeowners, the first-of-its-kind platform permits crowd funding of movie manufacturing and capital-intensive content material creators utilizing Cryptocurrency, NFTs and the Cineverse. The platform has already funded 11 outstanding movie tasks throughout 4 continents, and now, it plans to expedite the decentralised funding deployment in content material creation utilizing the parallel Cineverse economic system.

Talking on the occasion, Umair Masoom, Founder & CEO of MContent stated, “The immersive cinema expertise – designed in collaboration with PwC and showcased to our friends as we speak has world scalability & mass adoption functionality. By bringing the Cineverse to a worldwide viewers, MContent desires to extend funding & screening alternatives for 1000’s of unbiased movie makers globally. As a part of the decentralised ecosystem, MContent is launching the first-of-its-kind, totally monetised content material consumption platform, aiming to drive sustainable earnings for content material creators and viewers. I want to thank our Co-Manufacturing Companions “Perception TV” & “Villain Studios” from Netherlands, our technical assist groups in “PwC Center East and PwC UK” and our buyers together with “Gargash Group” and “Daman Investments” for serving to us deliver the Cineverse to life as we speak”.

Reza Essop, PwC Center East’s Rising Expertise Chief believes that “This can be a good instance of the area’s motion in direction of digital transformation and could be very a lot in keeping with main wider initiatives resembling Dubai Imaginative and prescient 2030. MContent has outlined a sensible utility of rising know-how with the convergence of blockchain, NFT and prolonged actuality (XR). We’re extremely proud to have facilitated this effort in addition to enabled this imaginative and prescient from idea to actuality and to a sustainable commercialised economic system that may profit many in addition to prepared the ground for different out-of-the-box efforts”.

The premier occasion was attended by GCC enterprise group members, celebrities, movie makers, influencers, NFT artists, movers & shakers, blockchain fans in addition to some senior members of the Gargash Group who all turned the primary to expertise the MContent Cineverse on the seashore in digital actuality with two distinct authentic productions.

Tremendous Automotive Blondie, ArabGT, Umair Masoom, Jeremy Dalton, Mr. Shehab Gargash & Dr.Lamees, Ahmed Khizer & Arshia Khan

Additionally current on the event was Dr. Lamees Hamdan, main Emirati entrepreneur and world opinion chief who not too long ago accepted the place of Chairperson at MContent. On the imaginative and prescient of MContent Dr Lamees feedback, “I like the disruptive nature of MContent, the potential of serving to peoples dream grow to be a actuality. The place earlier than there have been obstacles, and it was virtually unimaginable for a small creator with huge goals to entry manufacturing, studios and funding, at MContent we’re giving the management again to the creators, the place all of us are funding our personal future and that’s energy. What we’re seeing as we speak is a manifestation of this new actuality we’re creating collectively”.

The native token of MContent is at present buying and selling at a Market Cap of over $100 million on greater than six centralised and decentralised exchanges & the platform plans to fund 100 world tasks by the tip of 2022.


PwC has carried out and suggested organisations throughout all industries on digital actuality (VR), augmented actuality (AR) and blockchain know-how, the elemental parts of the metaverse. The agency has additionally invested in digital actual property on the metaverse platform The Sandbox and makes use of digital world applied sciences to resolve enterprise issues. Jeremy Dalton, Head of Metaverse Applied sciences for PwC UK, stated, “We now have a extra immersive option to expertise digital worlds and a clear option to transact inside them. The convergence of VR, AR and blockchain to allow the metaverse idea has created alternatives and challenges for companies throughout numerous industries”.


About PwC

At PwC, our function is to construct belief in society and clear up vital issues. We’re a community of corporations in 156 international locations with over 295,000 people who find themselves dedicated to delivering high quality assurance, advisory and tax companies. Discover out extra and inform us what issues to you by visiting us at

Established within the Center East for 40 years, PwC has 22 places of work throughout 12 international locations within the area with round 7,000 individuals. (

PwC refers back to the PwC community and/or a number of of its member corporations, every of which is a separate authorized entity. Please see for additional particulars.

© 2022 PwC. All rights reserved


About Gargash

Since 1918, the Gargash Group of Firms has established itself as a number one enterprise conglomerate with a portfolio diversifying into automotive, actual property, investments, monetary companies and hospitality. Gargash efficiently launched main world automotive manufacturers into the UAE resembling Mercedes-Benz, Alfa Romeo, GAC MOTOR, SIXT Lease a Automotive along with presenting an industrial line of lubricants, building gear & energy techniques. The group’s funding sector working since 1998 gives monetary companies and has invested in a diversified portfolio throughout completely different industries with a worldwide funding outreach. Gargash’s actual property sector presents its valued shoppers professional residential, industrial and industrial property administration help.


For media enquiries please contact:


Somair Rizvi – Chief Working Officer MContent

[email protected]


Tariq Naseer

[email protected]


PR Accomplice


[email protected]


This can be a press launch. Readers ought to do their very own due diligence earlier than taking any actions associated to the promoted firm or any of its associates or companies. will not be accountable, straight or not directly, for any harm or loss induced or alleged to be attributable to or in reference to using or reliance on any content material, items or companies talked about within the press launch.

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